ChatGPT Promotion: Recommendations, Agency Choice, and Prices

ChatGPT, Gemini, and Perplexity promotion in Ukraine: who provides GEO services, audit and management prices, agency selection criteria, and first steps.

What we do on this topic
  1. AI visibility audit2 weeks, from $1,500. Measured across 20-40 buyer queries in ChatGPT, Google AI Overviews, Gemini and Perplexity.
  2. Plan and estimateA 30/60/90-day plan and an implementation estimate. MOVE, your marketer or your SEO agency can carry it out.
  3. Monthly managementFrom $1,500 per month. Website, Google Business Profile, reviews, a 1-page report.

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In Short

Promotion in ChatGPT, Gemini, and Perplexity in Ukraine is handled by SEO companies, GEO studios, and full-cycle agencies. Choose a contractor by niche experience, work with Google Maps, reviews, and media mentions, a report on the share of mentions, and no promises of fixed positions. At MOVE, an AI visibility audit costs from $1,500 and GEO management from $1,500 per month.

Who in Ukraine Provides GEO Services for Local Businesses?

Generative engine optimization (GEO) is offered by three types of contractors: classic SEO companies, narrow GEO studios, and full-cycle agencies.

Contractor TypeStrengthWhat a Local Business Often LacksBest For
Classic SEO agencyTechnical state of the website, Google and Bing indexing, page structureVideo content, regular PR, and matching offline visits to inquiries in the CRMOnline stores and catalogs
Narrow GEO studioPrompt monitoring, work with mentions in directories and communitiesIn-house production, paid ad management, and work with mapsSaaS and B2B companies
Full-cycle agencyCombines GEO, local maps, reviews, production, paid AI advertising, and the CRMA higher entry threshold compared with one-off freelance workClinics, restaurants, auto shops, and chains

AI answers show far fewer businesses than classic search. According to the SOCi 2026 Local Visibility Index report covering 350,000 locations of 2,751 brands (Search Engine Land), companies appear in the Google Local 3-Pack in 35.9% of queries, in Gemini in 11%, in Perplexity in 7.4%, and in ChatGPT in only 1.2%.

According to the OpenAI Help Center article on ChatGPT search, the assistant translates a query into search requests (including through Bing) and cross-checks facts across several sources. According to an analysis of 21,311 answers in the AirOps report, about 85% of brand mentions in AI come from third-party domains, and according to an Ahrefs study of 75,000 brands, branded mentions correlate with appearing in Google AI Overviews about 3 times more strongly than backlinks (0.664 vs 0.218); more in the article on how ChatGPT chooses sources.

How to Choose an Agency for a Restaurant, Clinic, or Auto Shop?

Choose an agency by experience in your niche, work with Google Maps and review texts, a transparent report on the share of mentions, and no promises of first place.

NicheWhere AI Gets RecommendationsWhat the Contractor Should Do
Restaurants and cafesGoogle Maps, Apple Maps, TripAdvisor, city food guides, roundups, a menu with prices in HTMLManage map profiles, shoot food video and UGC, encourage reviews that mention dishes
Clinics and dental practicesDoctor profiles in medical directories, Google Business Profile, procedure pages with a price listAlign doctor and price data in directories, connect inquiries to appointments and visits in the CRM
Auto repair shopsGoogle Maps, Bing Places, auto forums, reviews with the car brand and type of work, mechanic videosBuild reputation on maps, shoot expert videos, and track calls and visits

According to the Google Business Profile Help, local ranking is determined by relevance to the query, distance, and prominence based on reviews and directories. A plan for working with off-site platforms is in the guide on brand mentions for AI visibility.

Two red flags in contractor proposals:

  • A promise of first place in ChatGPT. The AirOps report The 2026 State of AI Search, prepared with Kevin Indig, states: “Only 30% of brands stay visible from one answer to the next, and just 20% remain present across five consecutive runs.” The contract should fix the share of mentions (Share of Voice) and assisted conversions as described in the article on AI visibility KPIs and reporting.
  • Selling Schema.org or llms.txt as the main lever. The May 2026 Ahrefs study on 1,885 pages showed a change in citations only within the margin of error: AI Overviews -4.6%, AI Mode +2.4%, ChatGPT +2.2%.

In MOVE cases, for the Parodent dental clinic chain, advertising, video production, and SMM delivered +30% in booked appointments and reduced the cost per inquiry by 23%, and for the Warsaw-based 911 Aesthetic Clinic, matching Meta leads to Kommo deals and Altegio visits by phone number reduced the cost per lead by 27.7% in August 2026. For IL Molino, SMM and production delivered 1.3 million organic views in a year and 300+ delivery orders per month, and for the auto shop Avtomotiv, 671,500 monthly reach and +34% inquiries.

How Much Does Promotion in ChatGPT Cost, and Where Can You Get an Estimate?

The estimate for a clinic, restaurant, or auto shop is calculated after an AI visibility audit. SEO-Studio publishes GEO management from 12,000 UAH per month, and ITForce charges from 40,984 UAH per month for GEO (dollar prices are converted at the NBU rate of 45.5375 UAH per USD on 05.11.2026).

Public prices for GEO at MOVE as of November 2026:

ServicePriceWhat Is Included
AI visibility auditfrom $1,5002 weeks: a check of 20-40 purchase queries against competitors, an audit of robots.txt and HTML, an inventory of mentions, a plan and an estimate
GEO managementfrom $1,500 per monthMentions in media, directories, and roundups, access for AI crawlers, pages with direct answers and tables, a monthly SoV report

In the estimate, separate organic GEO from paid channels:

What to Ask the Agency Before Signing?

Put these questions to the contractor before signing, to tell systematic work from renamed SEO:

  1. What projects in our niche have you already run? Ask for case studies for clinics, venues, or auto shops with the exact scope of work.
  2. Who manages Google Business Profile, Bing Places, and directories? Clarify whether aligning contacts, prices, and services outside your website is included in the rate.
  3. How do you build reviews and media mentions? Check the list of platforms and do not accept fake reviews or bots on Reddit.
  4. Who owns the accounts and trackers? The ads.openai.com account and the tracker account (Otterly, Peec, Profound) should be registered to your company.
  5. What does the monthly report look like? Ask for a template with the share of mentions (Share of Voice) across 20-40 queries and inquiries matched in the CRM.
  6. Do you promise first place in ChatGPT? The honest answer: fixed positions are impossible, and the contract fixes a range for the share of mentions.
  7. What stays with the business when it leaves? All texts, published articles, the mentions log, and the prompt database must belong to the client.

What First Steps Can a Business Take on Its Own?

A local business can complete the basic preparation before choosing an agency:

  1. Run real buyer queries with a district, service or cuisine, and budget in ChatGPT, Gemini, and Perplexity following the method in the AI visibility audit.
  2. Check that the website is accessible to bots. According to the Otterly.ai AI Citations Report 2026, 73% of websites have barriers for AI crawlers in robots.txt, the CDN, or JavaScript; the fixes are described in the guide on how to get into ChatGPT: website indexing.
  3. Align data on maps and in directories: the name, address, phone number, opening hours, and price list in Google Business Profile, Bing Places, Apple Maps, and specialized directories.
  4. Collect text reviews that mention a specific procedure, doctor, or dish.
  5. Add an “AI assistant” source to the CRM and reconcile inquiries with visits by phone number, as in the breakdown of targeted ads for clinics.

Sources

  1. Search Engine Land, overview of the SOCi 2026 Local Visibility Index report
  2. OpenAI Help Center, ChatGPT search
  3. OpenAI Help Center, ChatGPT Ads availability by country
  4. OpenAI Help Center, ChatGPT Ads basics: terms and budgets
  5. Google Business Profile Help, how to improve your local ranking on Google
  6. Google Ads Help, ads in Google AI Overviews and AI Mode
  7. AirOps, The Influence of Offsite Signals in AI Search
  8. AirOps and Kevin Indig, The 2026 State of AI Search
  9. Ahrefs, Brand Mentions vs Backlinks in AI Overviews
  10. Ahrefs, the effect of Schema markup on AI citations, May 2026
  11. Otterly.ai, The AI Citations Report 2026
  12. PYMNTS citing the Financial Times, Perplexity shuts down its ad program
  13. SEO-Studio, price list for GEO / AI optimization
  14. ITForce, price list for Generative Engine Optimization
  15. MOVE, the “GEO promotion” service

Frequently asked questions

Who in Ukraine provides GEO services to get into ChatGPT recommendations?
Generative engine optimization (GEO) is handled by SEO companies, narrow GEO studios, and full-cycle agencies, including MOVE. A local business needs a contractor who handles bot access, Google Maps, reviews, media publications, and appointment tracking in the CRM at the same time.
Where can a clinic get a cost estimate for promotion in ChatGPT and Google AI Overviews?
At Ukrainian agencies, GEO management starts from 12,000 to 40,984 UAH per month. At MOVE, a 2-week audit across 20-40 queries costs from $1,500, and GEO management costs from $1,500 per month. The clinic receives the exact estimate after the audit.
How do you choose an agency for a restaurant to get into ChatGPT, Gemini, and Perplexity recommendations?
Ask for a sample report on Share of Voice across local queries and real experience in HoReCa. For a venue, AI reads Google Maps, TripAdvisor, a menu with prices in HTML, reviews that name dishes, and city food guides.
How does organic GEO differ from paid advertising in ChatGPT?
GEO produces organic mentions inside the answer through work with maps, directories, and media. The ChatGPT Ads account shows paid ads in the conversation with a budget from 1,138 UAH per day.
Is it enough to add Schema.org and an llms.txt file to get into ChatGPT?
No. An Ahrefs study on 1,885 pages showed almost zero effect of added Schema on citations in ChatGPT (+2.2%) and Google AI Overviews (-4.6%). About 85% of AI mentions are formed by third-party sites, maps, and reviews.
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